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What is Strategy = Execution?

20% strategy + 80% execution. That’s the recipe for to improve, renew and innovate faster. Our research into strategy execution is an international bestseller.

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Turner specialists are professionals: experts in their field and industry who fully commit to every job we take on. We offer our clients not just expertise, but also decisiveness, creativity and empathy. Together, we find surprising and innovative solutions.

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    Strategy = Execution

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    Strategy = Execution Soft is hard and hard is soft: Balance is everything. Hard or soft? It’s a false dilemma, because you can also systematically …

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    The personal is professional. George Kohlrieser profoundly transformed my perspective on leadership, as I wrote in my previous blog. And I’m not alone. George’s teachings have influenced thousands of leaders across the globe over the last decades. From him I learned that the personal is professional.


    As the CEO of Merford, a specialist in sound management, acoustic materials, and doors, Robbert-Jan Ter Horst worked with Turner Strategy Execution to challenge his plans for the future. The result: a sharply formulated strategy that is already yielding results. The Board of Supervisors and shareholders have fully supported the strategy.

    Your strategy needs a strategy

    Modern strategy execution in the New Normal requires a fundamentally different way of working. Nowadays, the equation that works is Strategy = Execution.

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